Turn your Customers into Raving Fans!

  Understanding your Customers is Key to Great Customer Service As a business owner, delivering exceptional customer service is paramount to success. In the previous post, we explored the first secret to building a solid customer service plan and establishing your vision for your business. Today, we dive into the second secret: knowing what your […]

Franchising 101: Your Guide to Becoming a Thriving Business Owner 

Hey there, aspiring entrepreneurs! As a business coach, I’ve seen my fair share of folks who dream of being their own boss but don’t quite know where to start. If you’re nodding your head right now, don’t worry – I’ve got you covered. Today, we’re diving into the world of franchising, a tried-and-true path to […]

Do It Like the Big Dawgs!

  In this week’s blog post, we’ll delve into the strategies employed by the titans of the business world to engage and entice their potential clients. The most adept professionals leverage a sequence of informational advertisements that not only evoke emotions but also prompt action, proving to be far more impactful than conventional corporate branding […]

Telemarketing is NOT Your Enemy

When utilized strategically, direct mail marketing and telemarketing can connect you with customers and grow your business. I know “telemarketing” can have negative connotations but can provide personalized attention if executed thoughtfully. Carefully crafted direct mail campaigns target specific customer segments and compel them to engage further. Here is a step-by-step approach: Identify the primary […]